(Solution) -Business project (Gap, Inc) 1)A financial statement analysis including:A basic ratios analysis for the last 5 years; 2.

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Business project (Gap, Inc)

 

1)A financial statement analysis including:

 

1.A basic ratios analysis for the last 5 years;

 

2.A comparison of ratios with two relevant competitors for the last 3 years;

 

3.A comparison of ratios with the overall industry your selected firm belongs to for the last 3 years. (Competitors: American Eagle Outfitters, TJX Companies, J.Crew Group)

 

The objective of the financial statement analysis is to examine the financial health of the business. While we ask that you use financial ratios, do not limit yourself to this tool. If you suspect some specific liquidity or profitability concerns, or if you feel that the organization is inefficient, or if you have a sense that upcoming events (maturing long-term debt, pending litigation, etc.) will significantly affect the financial health of the organization, state your case and base your analysis on it! Be sure to explain what all of the ratios mean and what the calculated values indicate. Do not simply perform the calculations.

 

 

2)Pick either the best selling product of the company or one of its new products. Thoroughly analyze it in terms of the Product / Price / Place / Promotion framework.

 

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Jan 10, 2018

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